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NBA Joins Gamification Wave, Fanning the Flames of Loyal Followers

Sportico

When Hope Tannenbaum joined the NBA in 2020, the idea of the league launching a fan rewards program was just that—an idea. Tannenbaum had...

By Jacob Feldman

Published: Nov 28, 2022, 9:17 am Added: Nov 28, 2022, 10:17 am
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